On Instagram, I came across the page of Magdalena Sophie. She uses her page, called “Magdalena Sophie Orlande”, to display, and sell all kinds of embroidery. I asked her a few questions to find out how artists like her work with digital platforms.
– How would you describe your current work situation? Are you an artist? Or a creator? And why? On your page, you state that it is about the process?
In July 2019 I graduated in the Master course Conceptual Textile Design. Since then I have developed my master project further in developing contemporary lace with material experiments. I would describe my work as a mixture of design, art, and experimental examinations. I don’t want to commit myself to one description because every project has a different focus and I learned that it helps to be as open at the beginning of a process as possible.
The fact is that I try out everything that is in my head with my hands, and I do a lot of research about traditional techniques and find my way of interpretation through this. So I am also a maker in a way.
‘It’s all about the process’ is like my personal mantra. No project can grow without struggling, rethinking, and letting ideas go. As I struggle in every single project this sentence reminds me of it.
– Since when are you into handweaving and designing?
I have been interested in handwork and crafts ever since and started studying in 2013. Now I am a professional Textile Designer (B.A. 2017, M.A. 2019). Honestly, I’m not into handweaving that much. My favorite techniques are screen printing, embroidery, and material experiments.
– What are the difficulties in reaching your clients? And are you comfortable using the digital space to promote/showcase your handmade work?
Until now there are not so many difficulties. I noticed that showing my work online helps a lot and that I reach many people which is great. But the ‘real’ network is a strong and important one, too. I try to trust in my way. I don’t want to do anything else as Textile Design and kind of know that everything will happen when it has to.